Why exhibit at WAF?
Download the Exhibition Brochure for more information.
The Less Does More Thematic Exhibition at WAF provides exposure, relevance and context to exhibitors and provides the perfect platform to demonstrate products, sell services and raise awareness. At its heart is a curated, interactive exhibition, featuring some of the most ground breaking and innovative design and engineering practices, demonstrating a number of aspects to the Less Does More theme.
Businesses will have the opportunity to exhibit their products around the Less Does More exhibition and capitalise on the discussion and debate it raises. With these case studies also being discussed in the main Architectural Forum, this enables commercial exhibitors to capitalise on the thoughts and ideas provoked.
Confirmed case studies at this time include:
- Urban Housing in London and Lagos - new approaches to providing housing in varied urban contexts, by Roger Zogolovitch of Solid Space and Cezary Bednarksi
- Research into the implications of the relationship between cogno- bio- info- and nano- technologies by the AVATAR Group at the Bartlett, IUCL
- MASDAR, the world's largest and most ambitious zero carbon, zero waste city, in the Abu Dhabi desert.
- Agostinho Neto University, Angola [AN was first pres] demonstrating exemplary use of natural resources to provide cooling, ventilation and light on a minimal budget
- Chokkura Plaza, Japan, Kengo Kuma's groundbreaking building that re-imagines the nature of materials (hoping to get Suntory Porcelain museum as well)
- Sauerbruch Hutton's work on zero and low net energy buildings, including the Brandhorst Museum in Munich which deploys a novel heat transfer energy strategy
- The 2012 Olympic Stadium in London, providing stability cheaply and economically in a temporary structure.
And more to be announced.
Exhibition amongst these cutting-edge international buildings and developments will add prestige and relevancy to your products and provide the following unique benefits:
- Identification of your brand with the important themes of economy, efficiency and sustainability
- Access to the many key specifiers visiting WAF, in the busiest area of the festival
- Opportunities to generate real sales leads for instant ROI
- Exposure to the worldwide architectural media
For more information on exhibiting and sponsoring at WAF, please contact Sarah Sincock-Wholey on +44 20 7728 4581 or sarah.sincockwholey@emap.com




